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The Stone Soup Leadership Institute
presents the first Cesar Chavez Award
to Edward James Olmos
Los Angeles, CA on November 3, 2002


(Scroll down for the LA Media Advisory - Messenger of Hope)


You are invited to join us in honoring Edward James Olmos. On Nov. 3, Mayor James Hahn and Paul Chavez are presenting Mr. Olmos the Stone Soup Leadership Institute's first Cesar Chavez award. The event is at 1:00 p.m. at the Latino Book & Family Festival at the LA Convention Center.

A close friend of Cesar Chavez, Eddie has carried on his legacy of serving his fellowman and passing it onto future generations. Early on, the Latino actor and activist used his head, heart and talent to find ways to succeed so others could one day follow. Known for his big heart, Eddie often challenges others to share theirs. After the LA riots in 1992, he galvanized people from across the city to unite in cleaning up the rubble. With the simple but powerful gesture of holding up a broom and a dustpan on TV, he invited all who were watching to join him, to take to the streets and clear away the debris.

The stories in Stone Soup for the World are a testament to the Latino tradition of giving back. One of the most important gifts we can give our children is to read stories about those who went before them. Our children need to know about the sacrifices Cesar Chavez and others made for them, and their responsibility to give back to future generations. Who will they learn this from -- if not from us? With 31 million Hispanic people in America, we can create a great future. My hope is that after reading these stories each one of you will be inspired to move beyond what you think is possible by helping each other take ownership of your lives and your futures. I can almost hear Cesar's words: "Si se puede! Yes, we can!"
From introduction to Pan Y Vino Para El Camino by Edward James Olmos

The Celebration of Heroes Campaign honors everyday heroes, passes on their legacy and ignites the heroic spirit in people around the world. This fall, the Institute will present awards at events in Oakland (Nov.1), Los Angeles (Nov. 2) and New York (Nov. 13) to everyday heroes featured in the book, "Stone Soup for the World: Life-Changing Stories of Everyday Heroes" (Random House 2002). The LA Book & Family Festival is the premiere event for the book, Pan Y Vino Para El Camino.

Oakland Mayor Jerry Brown is kicking off the Campaign by presenting the Stone Soup Community Hero Award to Oakland Fire Captain Ray Gatchalian. On Nov. 13, Walter Cronkite will present the first Gandhi Award to Muhammad Yunus, The Grameen Bank; Trude Lash presents the Eleanor Roosevelt Award to Marietta Goco, Philippines Presidential Commission to Fight Poverty and Mayor Richard Bloomberg presents the Stone Soup Community Hero Award of New York City to Steve Mariotti, National Foundation for Teaching Entrepreneurship. JetBlue is the official airline sponsor for the Celebration of Heroes Campaign.

The Stone Soup Leadership Institute, a 501 c3 educational organization, develops educational tools, programs and events that honor everyday heroes and train future and emerging leaders to work together to build a better world. Founded in 1997, the Institute moved to the Bay Area in 2001.

For more information, please call: 415-646-0416 or email: soup4world@aol.com



Los Angeles Media Advisory:
Messenger of Hope


     People thought he had lost his mind when he chose to film American Me on East LA's most dangerous streets. But growing up in East LA's barrio of Boyle Heights, Edward James Olmos never did follow the rules; he was more likely to create them. Early on, the Latino actor and activist used his head, heart and talent to find ways to succeed so others could one day follow. He carefully chose his acting roles so he could set an example for his people and teach them powerful lessons. As Don Johnson's firm, but fair, Lieutenant Martin Castillo in Miami Vice, he earned great respect. Then he played the tough math teacher, Jaime Escalante, in Stand and Deliver, who taught the lost youth of East LA how to earn respect.

When he was ready to direct his first film, he wanted to deliver a strong anti-drug and anti-gang message to kids in the barrios--so he went right back to East LA. Using real gang members as extras and crew, Eddie showed the world the painfully honest reality of their brief, violent lives. For many of these kids, their only ambition was to one day go to San Quentin or Folsom Prison. "They go from being street wise gang members into prison. When they get out, they think they can start their lives," Eddie says. "They don't see alternatives to the gang life. Without skills and jobs hardto come by, kids start dealing to make a buck--and gangs control that world," he adds.

Eddie decide to give these young people real jobs, with a real future--and an opportunity to break out of the "gangbanger" world. He also wanted to show the little ones -- the ones who see everything -- that people who look just like them can succeed and make their dreams come true in a healthy, positive way. "Kids in East LA, like any kids need hope. You get hope by having opportunity to see a future, and right now it looks pretty dark," Eddie says adding "I think that role models are the most important thing in these kids' lives now."

Eddie has been blessed by role models who showed him that helping others is a way of life--and he carries this tradition on within his own family. His mother, Eleanor, worked for 15 years in the LA County General Hospital AIDS Ward and his father, Pedro, helped coordinate Little League baseball in East LA. His actress wife, Lorraine Bracco, volunteers for a group that provides housing for disabled adults, and their six children helped paint murals in LA inner city schools. "It's all a labor of love," Eddie says.

Known for his big heart, Eddie often challenges others to share theirs. After the LA riots in 1992, he galvanized people from across the city to unite in cleaning up the horrific rubble. With the simple but powerful gesture of holding up a broom and a dustpan on TV, he invited all who were watching to join him, to take to the streets, day after day, and clear away the debris. Then at the 1994 Democratic National Convention, he challenged the entire nation to join in: "It is the task of all caring adults to be messengers of hope to these disenfranchised youth," he said.

Eddie has become a messenger of hope for thousands of Latino teens like George Sarabia. Before he met Eddie, George had only one goal in life: coming back from prison a hero, having earned his "stripes." At the young age of 21, he'd been in a gang for 7 years, been shot and lost his brother, Javier, to gang violence. At first, when he was offered a small part in American Me, he refused -- afraid of betraying his brother's memory. But then he thought of his four younger brothers, all living in jail. "If I'm not able to forgive, when will it ever stop?" he asked himself. His decision to work with Eddie and his team was the turning point in his life.

"Eddie helped turn our community upside down," George says. "He treated me like a human being, and gave me an opportunity to help and responsibility -- for cleaning up the graffitti." Working with Eddie's team on Lives of Hazard inspired George to begin a new career producing educational videos. "It was as if he took me by the hand and showed me a different life," he says.

By filming scenes from American Me right in East LA's streets and at Folsom Prison, full of dangerous inmates, Eddie helped demystify the glamour of the gang world. While he got his message across to the young actors, he soon realized it wasn't enough. Even before American Me was released, two of the young men from the film crew were killed by rival gangs. And then the 1992 LA Riots nearly destroyed South Central LA. Eddie decided he had to do something more. Eddie thought that if other young people could see what they learned from gang members who helped make American Me, they might decide to change their ways. After convincing the U.S. Department of Justice to fund an educational documentary, Eddie and his team created a real life drama behind the making of the movie. Named after the Hazard Grande bario and the Big Hazard gang, they called it Lives in Hazard depicting the strange and tragic choices these young people are forced to make. They also created a study guide and national resource guide of organizations, to give teachers, counselors and ministers the practical tools they need to help help "at risk" youth. The team now travels across the country sharing the film with teenagers, giving them the chance to talk about the social power of gangs. "These young people just want to make a mark on the world. They're in search of identity, a sense of belonging," Eddie says adding, "We each have the need to belong. It's an instinctual part of being human."

Whether speaking at schools, churches, jails and juvenile halls, Eddie's message is the same: "My hope is that after watching Lives in Hazard , each of you will be inspired to move beyond what you think is possible for your communities by helping, each other take ownership of your lives and your futures."

Gil Espinozo is another young man who now has a more hopeful future, thanks to his experience with Lives of Hazard. After working as a production assistant on the film, he got a job working for a casting director for a film company. His experience gave him more than just on-the-job training -- it provided him with a healthy place to belong, instead of from a gang. " I spend a lot of time at the theater," he says. "They are like a family to me, they accept me for what I am and I like that."

When Eddie is praised for his work, he always gives credit to the "real heroes" like Father Gregory Boyle, a Jesuit priest who works with young people in East LA's Dolores Mission Church. "I've had to bury and say good-bye to 31 young men and women, all killed in this madness called gang-banging," Father Boyle says. "These were kids I knew well, who were warm, unique and full of potential. They should not have died so young."

One young woman who lost her son to gang violence told Father Boyle "all this violence is about people who are in pain and feel disconnected from each other." But more is needed. "We need to "show up" in these kids lives," Father Boyle says. "Adults need to "show up" and pay loving attention to these kids. Employers need to "show up" with jobs for them. Health care professionals need to "show up" with compassion and understanding. Leaders and legislators need to "show up" with a plan to remedy diminished resources in this country. What we could never accomplish alone, we will be able to do together. As a community, we can help these young people imagine a better future, and then lead them into it, with confidence and hope."

Young people like George and Gil are now using their life experiences to create better futures for themselves as well as others. At 27, George now runs a non-profit organization, Inner City Focus which creates violence prevention programming that is shown in five of LA's housing developments through a local cable company. Taking a moment out of his busy life, he pauses to think about his mother, and those who never gave up on him . "Before she diedof cancer last year, she got to see that I have a good life--that I'm married and have a family," he says. "She was happy to know her son had chosen to walk the other way."

Knowing that young people often listen better to someone their own age, Eddie sometimes invites George and Gil to share their story--andtheir message -- with other young people. "We all have choices," Gil tells them. "You can do whatever you want to do. You don't have to prove anything to anyone, just to yourself." Then he pauses for a moment and says, with quiet intensity, "Think about it. What you could do. What you could be."

Whatever you can do to uplift the life of a child,
is a step in the right direction toward creating true civil rights for children.
If you don't have children, find someone else's!
Take them to the library, the theater, a picnic in the park.
Use your own life to help point a young life in the right direction.
     Oprah Winfrey

Be a messenger of hope to young people in your neighborhood. Give them an opportunity for a better life. To purchase the Lives in Hazard study guide and video for your school, church or community center, contact: olmosproductions@hotmail.com or visit: www.olmosproductions.com


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